There needs to be a third player. And its not Samsung / Apple causing HTC the most problems in my opinion, it's all the others (LG, Sony, etc), who are taking a very small share of the market, but mostly taking those who would otherwise buy HTC. Peter C.
I think Peter is right and that the potential market looking forward for HTC is limited. There are, however, opportunities which could be as diverse as BlackBerry and Windows Phone, but the company needs to move quick. A 79% profit slide is not good.